What’s missing? For our audience, it’s average, young and marginalized voices — plus stories of local progress.

How do Mississippians know what news to trust? Our audience judges fact versus opinion, and filters “truth” through relationships.

Where does our audience get “the news” today? Everywhere. Our sample of 20 people mentioned 62 specific news sources by name.

Our sample of 20 people offers a snapshot of diverse points from across the state of Mississippi.